28 January 2008

BBC Reveals Hyperlocal Plans

The BBC has shed some light on its plans to launch a series of hyperlocal news sites for the UK.

Controller of English Regions Andy Griffee recently showed a prototype of one of the BBC local websites during a presentation and it seems customisation is one of the key aims.

Press Gazette reports that the audience at Coventry University was shown how users will be able to access the websites through maps and symbols.

If they get the go-ahead from the BBC Trust, the hyperlocal websites are also destined to have a dedicated politics section where visitors can learn about their local representatives.

Griffee said of the project: "It brings everything together in one place."

He added: "People are interested at different times of the week about what is local to them.

"Making sure video news has a longer shelf life means people don't have to make that appointment.

"It's available anytime, anyplace, anywhere."

See Press Gazette for some responses to the BBC plans from regional publishers.

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