23 December 2008

Teesside Signs Multimedia Ads Package

The Teesside Evening Gazette has completed a sponsorship deal for its multimedia content.

A number of local organisations, including Middlesbrough College, are paying to have their logos adorn a board which is used as a backdrop for video reports from football matches.

Paidcontent.co.uk reports that journalists from the Trinity Mirror publication use the portable board as a backdrop for their post-match analysis of Middlesbrough games and interviews with fans.

And according to Journalism.co.uk, this background will now also be used for other on-location sports video reports.

In addition, the multimedia package includes advertising space in the print issue and on some of the newspaper’s blogs.

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