19 December 2008

Telegraph In iPlayer Deal?


The BBC’s iPlayer could soon be embedded on the website of a national newspaper as part of a pilot project.

According to The Guardian, a deal has been struck with the Telegraph Media Group to share some of the corporation’s content on Telegraph.co.uk.

It would involve the video iPlayer (a catch-up service for the previous seven days of BBC television programming) as well as some BBC news content.

The BBC has confirmed a pilot scheme with a newspaper group is going ahead but has so far not named the partner.

It is anticipated that any such scheme – success depending – would then be rolled out across other newspaper websites.

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