29 February 2008

LDP Launches Business Website

A new multimedia business website has been unveiled by the Liverpool Daily Post.

LDP Business uses text, audio, video, blogs and social networking features to provide professionals in the city with a news resource and information hub.

Among the innovative aspects are video bulletins on the stock market from an investment expert and audio highlights from an associated business radio show.

The website also has a members club offering free newsletters, discounts on advertising and attendance to seminars and other networking events.

And insider views of Liverpool’s business world are provided by the selection of blogs, including one from the MD of a PR firm.

LDP editor Mark Thomas told Press Gazette: “With the expansion of Liverpool’s economy, the business community is crying out for this kind of coverage, and we are uniquely positioned to deliver it.”

He added: “Under the LDP Business brand we are pushing that coverage to a wider audience than ever before.”

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