12 February 2008

International Calling For Experts Resource

A UK-based website holding the names of thousands of experts has announced it is opening up to a worldwide audience.

Expertsources contains a database of specialists that can be searched by journalists and other workers in the media industry.

After reaching two million hits last year, founder Bob Mills has decided his online contacts centre should be made relevant to reporters across the globe.

He told holdthefrontpage.co.uk: “Having worked in radio, television and on newspapers I obviously know how important it is to find experts quickly and easily - and often how difficult it can be to find people other than the ‘usual suspects’ to quote and interview.

“You can find experts on almost anything by going to just one site. That takes the hassle out of using the internet over and over again.

“And you know the people you’re calling are ‘media friendly’ because they’ve already signed up to be contacted.”

Mills started his career as a regional journalist working on several Staffordshire titles before becoming a producer at Sky News.

He launched Expertsources three years ago and says the site now gets over 4,000 keyword searches a month submitted by journalists.

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