30 October 2009

Facebook tip-off leads to front-page story

A regional daily newspaper is celebrating after a tip-off on their Facebook page led to a front-page splash this week, reports holdthefrontpage.co.uk

The tip-off was posted on the North West Evening Mail’s page, set up by reporter Amy Fenton, by one of the group’s 2000 ‘friends’, saying a body had been found on a Barrow Street.

This meant that the CN Group-owned paper was first on the scene, giving them the front page story, along with pictures and video footage.

Whilst some newspaper groups ban their journalists from looking at the social networking site, Fenton has been encouraging as many of her colleagues as possible to use it, saying that the Facebook page has generated countless stories.

She has also visited sister newspapers in the CN group to give a presentation on the site and how it can be used as a journalistic tool.

Speaking to Holdthefrontpage she said: "Using Facebook is a great way to source stories, get contacts and receive tip-offs."

Deputy editor Phil Pearson added: "Through her own initiative Amy has shown everyone in our newsroom, and across the group, what a multimedia operation can achieve.

"She has embraced Facebook as a source of news and used it as a great way of communicating and interacting with our readers. Her work has benefited both our website and the paper. She has made our operation more immediate and relevant."

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