02 June 2009

Big Green Addition for Local Websites

Northcliffe's "thisis" websites have launched a new section dedicated to environmental issues and information, holdthefrontpage.co.uk reports.

The channels, which tie in to Northcliffe's two-year-old "Big Green Switch" environmental site, include tips, local surveys, energy-saving advice and targeted advertising, in additon to local stories and other information. Users are asked to send in their "green ideas," as well.

Additional features include a carbon footprint calculator, insulation grants checker and downloadable posters for the office.

"We hope to educate a wider audience about the small things they can do to make a massive difference to the environment, said Big Green Switch publisher Sian Armstrong. His site, which last year was a Campaign for Change winner in the New Statesman New Media Awards, also has undergone a makeover to tie in with the 'thisis' network design.

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