Web Stats Show Traffic Loss For Locals

Many regional news websites saw traffic fall during the second half of 2008, new figures show.

According to The Guardian, the first audited data report of its kind showed a significant number of regional newspaper websites from six of the UK’s biggest publishers saw average monthly traffic figures drop in the latter part of last year.

This is in contrast to web traffic coming to the UK’s national newspaper websites, which reached new highs in October last year and continued the trend into 2009.

Published by ABC, the regional news website reports will now be released every six months and made available online to members.