Journalism Meets PR At New Site

A new website is offering a range of ways for journalists to communicate with people in the PR industry.

HoldtheFrontPage.co.uk reports that prBristol.co.uk offers a mix of blogs and breaking news stories relevant to editors, journalists and press chiefs in the south-west of England.

The multimedia site also has a social networking section called the Watering Hole where members can make new contacts and share ideas.

According to its About Us page, the website aims to encourage “the dissemination of best practice” and “to map the extent of the PR and news generation sector and provide a voice for this disparate network”.

Site creator Matt Anderson of Montage Communications stated that it will also have practical benefits for PR and media professionals.

“It will also help journalists to pinpoint stories and pictures that are relevant to them, rather than ploughing through dozens of emails of dubious value.”

He added: “It will not replace face-to-face contact or ‘broadcast’ communication through the media and conventional websites but it will fill an important gap.”